People make blog posts for many different reasons. One is some sense of a need to be heard, to believe that their “voice” matters. Some are promoting a business, maybe something like an automotive repair shop or maybe professional services of some kind. Others are honing their writing skills. While #1 and #3 both apply to me, I am beginning to learn after a number of years that the most important thing is the gifts of words and ideas and sounds and images that you give to your readers, something that can matter long after you are gone, physically, from this world.
Like so many people, I am a paradox. I am a politically conservative vegetarian. I am from a Christian background, and still tend to like those values, but am a metaphysical astrologer trained in science who has an interest in the magic of ancient Egypt and a weird belief that some piece of our essence can live on a server. I live in Texas, but like chatting with my international Wordpress pals the best. I learn by teaching. Technically, I am a "Leo," but I am very, very Aquarian with a dose of Scorpio. I bitterly complain about Algol (and Algol personaliites), yet it is the one star that defines me most (other than Regulus). (Which, oddly, makes me an Algol personality.) I am a reclusive lover of peace and quiet who has the Ascendant in the Via Combusta (the most conflict ridden part of the zodiac). I am an incredibly private person with a blog with over 800 followers and 50 to 150 regular daily visitors. I could go on, but I think you get the picture.